Friday, April 22, 2005

When being bad is good

You'd be forgiven for being confused about the situation regarding online music distribution: it's either really bad for the industry or a sign of rejuvenation. If the original (free and some would say illegal) Napster hadn't demonstrated that large numbers of internet users had a strong desire for receiving music via download, would iTunes and the like have been so popular? The same principle appears to apply to TV programme downloads (mentioned previously) - another example of audiences overcoming a lack of legitimate provision. The on-demand future is brought closer the more institutions have to cater for these desires.

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