Tuesday, March 28, 2006
Newspaper killed the radio star?
If The Guardian are now offering daily podcasts (including a media-specific one) where does the newspaper end and the radio broadcaster begin? The newspaper's decision to construct a recording studio in its offices states very clearly how seriously the new venture is being taken. This is further illustration of the way in which NMTs are providing institutions with opportunities to diversify their output. Other examples to consider are the crossovers of gaming and film as well as TV/mixed interactive content.
// posted by Gavin Luhrs @ 9:32 pm 
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