Sunday, January 28, 2007
The People's Medium
There's a great article today at wired.com about video, especially video cameras in the hands of the masses. Video might be forty years old, but the recent proliferation of cheap, high quality digital video devices - including camcorders but also cameraphones, webcams and still cameras with video capabilities - means the technology is still very relevant to your studies. When 'ordinary' people are given the freedom to create and share, amazing things can happen - just look at YouTube.
The Wired article describes video as "the peoples' medium", and other than on the use of the apostrophe it's difficult to disagree. As you read the article remember that you should be looking for examples of how technology alters the media experience of audiences and institutions; as you'll see as this terms' work progresses, where NMTs are concerned, the division between the two groups is getting harder to define given the rise of the productive/creative/truly interactive audience.
The Wired article describes video as "the peoples' medium", and other than on the use of the apostrophe it's difficult to disagree. As you read the article remember that you should be looking for examples of how technology alters the media experience of audiences and institutions; as you'll see as this terms' work progresses, where NMTs are concerned, the division between the two groups is getting harder to define given the rise of the productive/creative/truly interactive audience.
Labels: democratisation, video
// posted by Gavin Luhrs @ 8:31 pm 
Free Counters